Skincare inspired by the Northern wilderness

Untamed, free, and true to itself. Just like a forest or meadow grows on its own terms, you don’t have to fit in. Just shine.

Untamed, free, and true to itself. Just like a forest or meadow grows on its own terms, you don’t have to fit in. Just shine.

Our story

Born as a quiet, empowering rebellion

Flowe Skin started as a quiet rebellion – a decision to stop chasing perfect skin and start listening to it instead. After years of using products that promised perfection but ignored our instincts, we wanted a big change. Something thoughtful and gentle.

Flowe Skin is deeply connected to nature’s power and built on trust, coming from the peaceful North. This isn’t just skincare; it’s about connecting with yourself. Flowe Skin wasn’t made to fix you but to support you. It’s not about control, but about making you stronger. Your skin isn’t a problem to be fixed or constantly improved; it’s a living canvas that needs space to breathe and care that evolves with it.

At Flowe, we work with nature’s rhythms, never against them. Every product reflects this belief: simple yet effective, scientifically sound yet intuitive. This isn’t skincare that demands you change – it’s a strong reminder: you are already complete.

Arta Pirktiņa, CEO and Founder of Flowe Skin

“I was done with products that acted like my skin was some problem to solve. I just wanted something that helped me feel like it was mine again.”

Our philosophy

All of us our deeply rooted in the nature

The serene calm of the North exudes a quiet strength – one that neither pressures nor hurries. At Flowe Skin, we recognise this same rhythm in women: ever-changing, perceptive, and continuously growing. Our approach is simple: skincare should work with your skin, not against it.

We prioritise listening before taking action and develop products that respect the dual nature of being gentle and resilient. This is care that aligns with your current state – whether you’re flourishing, taking a break, transitioning, or simply existing.

We believe in

What sustainability means to us

Beauty, like nature, thrives in cycles

We believe care doesn’t end at checkout. What nature gives, we honor – by designing products and systems that return gently, not wastefully.

We believe care doesn’t end at checkout. What nature gives, we honor – by designing products and systems that return gently, not wastefully.